Baukjen is a brand which has always had, at the core of its designs an understated way of looking “put together” without trying too hard. Each piece is designed to feel great to wear and is manufactured to last.
Baukjen has also been a leader in focusing on the welfare of the teams from around the world who deliver these collections. They are also paving the way in sourcing sustainable materials and making sure the customer is fully informed of a process which leads up to the collections being launched.
I first became a fan of the Baukjen through its sister brand, Isabella Oliver brand when pregnant with Harry and have continued to find pieces which fit effortlessly into my wardrobe and stand the test of time. They also have a fun side, making sure there is a bit of sparkle and trend led designs to enhance each season’s key pieces.
I truly hope the face of fashion and how we shop is changing. I have certainly become more focused on quality rather than quantity. With this in mind I thought I would show you some of the Baukjen new collection designs and how I would style them now and later.
I have to say, I have been wearing the Emory Jumpsuit on repeat. It is super comfortable but it means I am not in my gym kit! If the weather warms up I can wear with with sandals but for now I team it with trainers and my trusty sheepskin aviator jacket which I’ve had for nearly 20 years. It can be dressed up switching the belt to create a contrast…scroll to see how I imagine I can dress when we are finally allowed out and about!
The Bianca Dress is basically Spring summed up. The pretty, pastel floral print on this floaty dress is perfect for bright days and can be easily layered with a chunky knit and boots until the temperatures rise and ankle boots or tan sandals can be worn.
Who hasn’t fallen for a hoodie over the past year when we’ve all needed something to relax in? The Albany Organic Cotton Hoodie has the most lovely warm lining making it a go-to throw-on and go piece. Although it is made using organic cotton, Baukjen work hard to make sure it is produced using low water consumption. At the moment I am wearing it over practically everything (including the very brilliantly named Georgie Pant by Baukjen as pictured above) but come Summer I am seeing this worn with denim shorts and flip flops on the Cornish coast, soaking up the last of the evening sun.